Welcome Jerel Richart

WelcomeJerelNEWJerel Richart joins RE/MAX Metro as an up-and-coming real estate professional. He is partnering with Rob Andre and is excited to serve northern Utah.

Prior to becoming a real estate agent, Jerel attended electrical trade school and was a National Academy of Sports Medicine Certified personal trainer. Additionally, he previously served in the Army National Guard and has four years of sales experience.

When not working hard for clients, you can find Jerel working out or spending time with family. He also enjoys cars, watching movies, and traveling.

We are excited to have you join our team, and cannot wait to see you succeed!

How To Build Your Client Base

hand-859509_640When it comes to real estate, building a network is important for success. For rookies, building a network can take a few months for them to market themselves and grow a client list. Word of mouth is important to generate leads, but there are other ways to grow your business.

Referral-based businesses generate most of their leads from contacts provided by family, friends, clients, colleagues, and other associates. Note, this is a long-term strategy, not a quick.fix, and if you are relying only on referrals, especially as a new agent, you will fail in the real estate industry within a year. Instead, consider referrals as a second-stage strategy.

When working with current clients, ask them to recommend you to their friends or to refer their friends to follow up with you. If you aren’t, you are missing out on a great opportunity to build your network. Ask them to put in a few good words on your behalf (naturally) and be sure to ask for referrals.

Past clients have firsthand knowledge of your service, professionalism, and expertise. Clients who’ve received quality service are more likely to refer their family and friends to you.

When dealing with referrals, the important thing to remember is your goal is to provide excellent service that goes above their expectations. Expand your networking skills with these tips.

Millennials and Real Estate: How Agents Can Earn Their Business

Millennials are entering the housing market and already they are accounting for over 31% of all homebuyers. With more of the millennial generation buying homes, now is a great time for real estate agents to make lifelong clients. But with this new generation entering the marketplace, agents need to bridge the gap and engage with millennials by taking a time to understand them.


When first working with millennials, it is important to first understand they will do their homework on any agent they are interested in working with, and regardless of how experienced you are, if they don’t trust you, they won’t want to work with you. Over 70% of millennials agreed that one they found a brand they trusted, they stopped looking around.  Remember this, millennials buy why you are selling a home, not how.

As you work more with millennials, another good factor to remember is they are a tech savvy generation and they will know all about you before you even talk. Because of that your online reputation is vital so you will want to have an updated website and engage on social networks. To be a successful agent with millennials take the time to stay current on the social media as well as with communication trends. Text messages are the way to go when communicating with millennials and outweigh phone calls any day. What about voice mail? If you leave millennials a voice mail, you will most likely lose business because millennials won’t pick them up (at least, until they annoy them enough).

In the ever changing world, how are you keeping up with the new generation?

3 Tips to Becoming a Real Estate Agent

There is a lot more to being a real estate agent than getting your license. When you first start out in real estate there are some things you need to know and do:ID-100227998

Find a broker. Your broker selection is critical because they are the one will help you on your path to success. Take the time to interview a few brokers to find out what they offer in compensation, training and leadership. You want a knowledgeable broker who can help you reach your professional goals, where you can learn and gain experience.

Search out opportunities to learn. Regardless if you’re new to real estate or an expert, there are times things won’t go your way. Friends and family might not want to work with you or you won’t get that awesome lead you wanted. These are just setbacks and are opportunities to learn what areas of your business need to re-vamped.

Spread the word. Networking is key to growing your business. Send out a simple handwritten message to your family and friends letting them know you’ve become an agent and would love to earn their business, either now or in the future. Let everyone know and start building your network and your credibility.

Learn more about what you need to know about becoming a real estate agent at Inman.com.